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Cookie Policy

Cookie Policy for Tennis Express

Below is the Cookie Policy for Tennis Express, accessible from


What Are Cookies?

Similar to most professional websites, this website uses cookies. Cookies are tiny files that are downloaded to your computer to improve and personalize your shopping experience. This page describes what information they gather, how we use it, and why we sometimes need to store these cookies. We will explain how you can prevent these cookies from being stored; however, this may downgrade or 'break' certain elements of this website's functionality.


For more general information on cookies, see the Wikipedia article on HTTP Cookies.


How We Use Cookies

We use cookies for a variety of reasons. They can enhance your online shopping experience, and help you find the item you are searching for.  They can also make your online experience more personal by realizing some of your likes and dislikes. Although there is no industry standard for disabling cookies without sacrificing some of the features and functionality of this website, you can disable cookies. However, it is recommended that you leave on all cookies if you are unsure whether or not you will need them. 


Disabling Cookies

You can disable cookies by adjusting the settings on your browser (see your browser "Help" setting for how to do this). Be aware that disabling cookies will affect the functionality of this website, as well as many other websites that you visit and even your computer. Disabling cookies usually results in the disabling of other functions and features on the internet and it is recommended that you DO NOT disable cookies.


Examples of Tennis Express Cookies: 

  • Account related cookies

When you create an account with Tennis Express we will use cookies for the management of the signup process and general administration. These cookies will usually be deleted when you log out; however, there are cases where they may remain afterward to remember your site preferences.

  • Login related cookies

We use cookies when you are logged in so that we can enhance your shopping experience. This prevents you from having to log in every single time you visit a new page. These cookies are typically removed or cleared when you log out to ensure that you can only access restricted features and areas when logged in.

  • Email newsletters related cookies

This site offers a newsletter and/or email subscription service where cookies may be used to remember if you are registered or not. They also show certain notifications which might only be valid to subscribe/unsubscribed users.

  • Site preference cookies

In order to provide you with a great user experience, we provide special features geared towards remembering your preferences. This makes for a more interactive, customer-friendly experience.  


Third-Party Cookies

In some special cases, we also use cookies provided by trusted third parties. The following section details which third-party cookies you might encounter through this site.

  • This site uses Google Analytics, which is one of the most widespread and trusted analytics solutions on the web for helping businesses understand how users interact with their sites, and ways they can improve your experience. These cookies may track things such as how much time you spend on the site, and the pages you visit, so we can continue to produce engaging content.

For more information on Google Analytics cookies, see the official Google Analytics page.

  • From time to time, we test new features and make subtle changes to the way that the site is delivered. When we are still testing new features, these cookies may be used to ensure that you receive a consistent experience whilst on the site, at the same time ensuring we understand which optimizations our users appreciate the most.
  • As we sell products, it's important for us to understand statistics about how many of the visitors to our site actually make a purchase, and, as such, this is the kind of data that these cookies will track. This is important to you, as it means that we can accurately make business predictions that allow us to monitor our advertising and product costs to ensure the best possible price.
  • The Google AdSense service we use leverages a DoubleClick cookie to serve more relevant ads across the web, and limit the number of times that a given ad is shown to you.

For more information on Google AdSense, see the official Google AdSense privacy FAQ.

  • We use adverts to offset the costs of running this site and provide funding for further development. The behavioral advertising cookies used by this site are designed to ensure that we provide you with the most relevant adverts where possible by anonymously tracking your interests, and presenting similar things that may be of interest.


More Information

We hope that this document has clarified our cookie policy. If you are still unsure, please contact Tennis Express using the email listed below.

Email at [email protected]


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