As of recent, my attention has been divided and shied away from a fashionable focus. But recently, there have been too many outfits to keep me away. While pursing photos of the Toray Pan Pacific Open, Icould help but notice the outfits chosen by Vera Zvonereva. Shying away from the all white and black uniform of the US Open, Zvonereva has embraced the fall season by wearing plum, or at least this year’s version of it. In honor of Lady V, who fell to Elena Dementieva 7-5, 6-2, the product focus for today will be on K-SWISS fall/winter 2010 line.Started in 1966, K-Swiss was founded in Los Angeles, California, by Art and Ernie Brunner, two Swissbrothers. The two became interested in tennis after immigrating to the United States. Together the two introduced the first leather tennis shoe. One interesting tid bit about the company is the name itself. When coming up with the, now, famous moniker the brothers English still wasn’t up to par and the K, in K-SWISS, stands for California. Though at their heart, K-Swiss is first an athletic company, they’ve begun to infuse custom bits of fashion into all their pieces. For these unique touches look no further than the K-SWISS Women`s Half Zip Tennis Top, both cuff’s feature a thumbhole for a bit of added warm during those cold winter months.If you’re a bit of a curvy girl an A-line dress is the best way to go in tennis apparel. Hourglass figures can show off their curves with an A-line dress that is comfortable, yet flaunts their shape in a classy manner. The K-SWISS Women`s A Line Tennis Dress has a skirt silhouette that is more narrow at the top but flares out gradually toward the bottom. This is will allow for the best movement while getting around the court.